The saasmvp Project Blog

Don’t Compete Against Luck

Rick Gregg October 03,2024 What do you think?

Nielsen’s report reveals a 99.5% failure rate in new product launches from 2012 to 2016. The “Jobs to Be Done” theory, popularized by Clayton Christensen, emphasizes understanding customer needs holistically to create competitive advantages. Products are “hired” for specific progress, addressing functional, social, and emotional needs. Saasmvp assists SaaS entrepreneurs in applying this theory to develop effective business models.

Lean Startup, Micro SaaS, SaaS

Business Model Canvas Customer Discovery

How to Build a Startup

Rick Gregg September 12,2024 What do you think?

Startups are not simply smaller versions of large companies. Companies execute business models where customers, their problems, and necessary product features are all “knowns”. In sharp contrast, startups operate in “search” mode, seeking a repeatable and profitable business model. The search for a business model requires dramatically different rules, roadmaps, skill sets, and tools in order to minimize risk and optimize chances for success.

Lean Startup, Micro SaaS, SaaS

Don’t Compete Against Luck

Rick Gregg October 03,2024 What do you think?

How to Build a Startup

Rick Gregg September 12,2024 What do you think?

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